Free Utah Real Estate.com

Sometimes it takes a couple tries to get something just right. That’s what we’ve finally accoplished with the name of our site: Free Utah Real Estate (FURE).

Here are the reasons that make this name the perfect fit:

1. Our mission becomes crystal clear. We’re all about helping everyone - agents, FSBO’s - advertise their properties and services for free.
2. The name helps people find us more easily by matching some of the most common search terms.
3. By improving our own ranking for popular search terms, links from FURE become more valuable, which helps Realtors by boosting their own web pages when they create free profiles with links to their web pages.

Why didn’t we think of this name earlier? Perhaps because we were trying to get a shorter name…but face it, the old name wasn’t that short anyway. Perhaps because someone else had it registered until earlier this year.

At any rate, here we are, and I like it. Good things are coming for all involved.