Dec 30 2008
How does Free Utah Real Estate make any money?
Perhaps you’re wondering, with all the totally free services offered at FURE, how we expect to be a viable business? Well, I’ll tell you.
In researching other “free” utah real estate sites, I’ve found that about 10% of the listings pay to upgrade. Of course, those sites have considerably different services than FURE.
For example, few (if any) of them let home buyers save searches that automatically notify them when new matches appear on the site.
Few (if any) automatically alert buyers of price changes on their favorite properties (few even let buyers save favorite properties).
Few (if any) provide full contact information and a secure contact page (which keeps the seller’s email address private) on their “free” listings, which means such listings are pretty useless unless the seller pays to upgrade.
I could go on with more FURE features & benefits, but you get the idea. Free Utah Real Estate.com is simply a superior site by having more useful tools and being more user-service-oriented. We provide exactly what you want and need.
Based on that fact, we hope to get so much traffic that many users will want to upgrade their listings (for less than $10/month - much less than competing sites) in order to make their listing appear above the free listings in searches and to add another 7 photographs with captions to their listing.
And that, my friends, is how FURE plans to be economically viable - by giving nearly everything away for free.
I hope you’ll enjoy your free gift and help spread the word!